Start an Account

Start an Account

Your social networking site should not be tied to an individual's work e-mail address, so it is recommended that you create an organizational or "functional" e-mail address. You can setup a shared account (e.g. — simply create a closed, private mailing list and use this as your social accounts’ primary e-mail address. This approach both creates a central address for your social media and establishes a backup mechanism where a group of people in your department can access your social media. Note that some services require you to create an e-mail account on that service (e.g. Flickr requires an e-mail address).

The following are additional guidelines as you start to setup your accounts:

  • Creating an account that is representative of a University unit or department should be done with the approval of your supervisor.
  • Keep your contact information accurate and up-to-date.
  • Carefully manage the password and access to your site.
  • Use careful consideration in choosing a name or title for your social media channel. In some cases, such as Facebook Pages or Groups, the name of the channel may not be changed once it has been created. Take into account the words, phrases, and nicknames that your target audience may use when searching for you with a search engine.
  • Use appropriate University of Chicago or department branding. Visit the Identity Gudielines for more information.
  • Reply to comments when appropriate, and do so promptly. We recommend that you check for new posts and comments daily.

Contact us if you need help establishing your social media accounts and identity.

Connect and collaborate with communicators across the University.

Join the Campus Communicators to share updates and announcements with University colleagues via listhost, Facebook, and at workshops and biannual gatherings.

Find an array of UChicago new media sites, as well as contact information for their owners, in the Social Media Directory.

Create targeted communications campaigns and digital platforms.

Work with UChicago Creative’s team of designers, writers, and producers to develop compelling materials and comprehensive multimedia campaigns.

Enlist University experts to build, design, and support your web applications by partnering with Web Services.

Discover resources to enhance your communications platforms and outreach.

Follow social media and multimedia from across the University at UChicago Social.

Collect and disseminate our latest stories with print-on-demand news.

Capture the images and ideas of the University community.

Enlist UChicago Creative to produce expert videography.

Book the TV studio for broadcast interviews.

Book the sound booth for remote radio interviews.

Align the look and language of your communications with those of the University.

Find best practices for the use of our logo, typeface, color palette, and editorial style within our visual identity.

Build and refine social media sites using our social media guide, and find web writing tips in Web Services’ multimedia content guidelines.

Order print materials created for your audience and customized for your office.

Present a uniform look with University of Chicago business cards and stationery for your department, office, or position.

Purchase maps, calendars, and brochures to welcome your guests and visitors to the University.